11 Aug

PR & SEO 101 for Bloggers

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We are excited to be co-hosting  the PR & SEO 101 For Bloggers event!! Check out the following details:

Good PR & marketing skills are the secret ingredients that will take your blog from average to amazing.

Join us for a blogger workshop with Kismet PR founder Lyndsey Wells and special guest Dinah Wulf to discuss the best tips to help you get more followers, work with better brands, boost your search engine visibility and make your blogging dreams come true.

This three-hour power session goes a step beyond expensive, long conferences — we’ll give you everything you need to tackle those intimidating publicity tactics and SEO tricks you’ve been wondering about for months.
Topics include:

• Media kits — what they are & why you need one
• What it actually means to “promote” a brand
• Ways to pitch magazine & TV editors or other bloggers
• How to get the most out of blog conferences
• Strategies and tips for connecting with brands
• Overview of different monetization strategies & how to negotiate
• How to use social media more effectively and boost your online / IRL presence
• Basic to intermediate level Search Engine Optimization (SEO) best practices
• Tactics to make your blog content easier to find via search engines

Class size is small so we can keep it personal and relevant. All attendees will be asked to fill out a short survey prior to the class to ensure we cover topics that are most applicable to your current blogging situation. AND, we’ll provide snacks, drinks and a few treasures to take home.

This workshop is also hosted by Cupcakes & Cutlery & Hannah’s Bananas

pr101oclogoscopycopyClick here for TICKETS!

 

 

19 Feb

10 Guidelines for Pinterest Marketing

GOG Pinterest Marketing

10 Guidelines for Using Pinterest for Your Business

By now, you may have heard something about Pinterest becoming a rapidly growing social media site. With Pinterest’s web traffic growing by 65% from 2012 to 2013 and its international traffic soaring over 125% from 2013 to 2014, it comes as no surprise that it has become a leader in social media. What you may not have heard is how businesses have utilized Pinterest to better market their brand and gain new clientele and customers. It may sound odd to you initially since Facebook and LinkedIn have dominated market branding and B2B/B2C marketing in recent years. But Pinterest is eclipsing them as the leader in the rapidly growing business-marketing sphere of social media. The big question, then is, why? Why and how is Pinterest so rapidly eclipsing the other social media-marketing giants? Read more